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- Tokyo 2020 Summer Games Are Underway: Let Paris Host the Next Summer Olympics, Los Angeles Can Wait. July 23, 2021
- Fast Fashion VS. Sustainable Fashion: Why Consumers Should Be Encouraged, Not Shamed December 16, 2020
- How to Grow Your Brand on Social Media in 2021 December 8, 2020
- Rolex – Will the Bubble burst? December 8, 2020
- Body Positivity Unconventional Beauty is the New Black December 7, 2020
- Hello, Can You Hear Us Now: Tips on Socially Listening December 7, 2020
- I Should Have Bought That! December 7, 2020
- Communicating To The Public During a Global Pandemic December 7, 2020
- Film Marketing During COVID-19 December 6, 2020
- Customer Relations In College Athletics and Beyond. The Ultimate Pitchman. December 4, 2020
- Hermes: Weathering The Pandemic Storm, Against All Odds. December 4, 2020
- Tap into the new business cards of 2020! December 3, 2020
- Does Cyber Monday Really Matter in a COVID-19 World? December 3, 2020
- Restaurant Suicide When the Marketing Message is Wrong December 2, 2020
- Pivot Game Crazy December 2, 2020
- Gladiator Sales 101 December 1, 2020
- Different, Not Less: Why Brands Must Be Inclusive of People with Disabilities December 1, 2020
- When Art Meets Fashion and Why it Works November 30, 2020
- Machine Learning vs. Advertisers November 30, 2020
- Are Kids still Kids? November 30, 2020
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Meta
Monthly Archives: November 2018
Alexa, Google Home and Homepod: The New Voice of Consumers and Brands
It is universally understood that social media has reshaped the way brands interact with their consumers (Johansson, 2016). As marketers are now understanding how social media can be best utilized to establish rapport with their consumers and build brand sentiment, … Continue reading
Posted in Uncategorized
3 Comments
Holiday Marketing Ideas for Final Project Presentations
Do you hear what I hear? Thanksgiving is 14 days away! Christmas is 47 days! With the holidays quickly approaching and our final group projects due under 38 days, what better way than to share how we can approach … Continue reading
Posted in Uncategorized
3 Comments
Elections are over, but engagement is not
By Jennifer Castro The day after an election might almost feel as good as waking up on Christmas -it’s peaceful yet exciting knowing that you will no longer be exposed to political television, social media, and mailer marketing ads – … Continue reading
Posted in Uncategorized
2 Comments