Monthly Archives: August 2012


My grandparents got their first television in the 1960’s, a beast of a thing, more wood than screen, and used mostly as a doily covered counter on which framed family pictures sat. They used it so infrequently that they didn’t … Continue reading

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Official Non-Sponsor of…that event

Official Olympic sponsorships are coveted by companies for the brand exposure and the prestige of being able to say, “Official Sponsor of the 2012 London Olympic Games.” The International Olympic Committee has very strict marketing standards to protect official sponsors, … Continue reading

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Does your company need a hacking strategy? Hacking as a means of creating and testing new ideas is the new wave of the future. Many companies (i.e. Facebook, Google, Blackberry, and Foursquare- just to name a few) have been in the practice of hosting organized hackathons … Continue reading

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