Author Archives: Amber

What’s next in mobile for brands?

Last month, GSMA (Global Spéciale Mobile Association) held their global event, Mobile World Congress, in Barcelona. The GSMA represents over 800 carriers and 300 operators worldwide in mobile. This not only includes the AT&T and Sprints of the world but … Continue reading

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Mobile Wins Holiday Shopping 2017

Holiday shopping records were broken as Americans purchased more than ever before from November 1 to December 24, 2017 (Manfredi, 2018). The increase of five percent over the previous year was the largest increase percentage wise since 2011 as the … Continue reading

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