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- Rolex – Will the Bubble burst? December 8, 2020
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- Communicating To The Public During a Global Pandemic December 7, 2020
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- Customer Relations In College Athletics and Beyond. The Ultimate Pitchman. December 4, 2020
- Hermes: Weathering The Pandemic Storm, Against All Odds. December 4, 2020
- Tap into the new business cards of 2020! December 3, 2020
- Does Cyber Monday Really Matter in a COVID-19 World? December 3, 2020
- Restaurant Suicide When the Marketing Message is Wrong December 2, 2020
- Pivot Game Crazy December 2, 2020
- Gladiator Sales 101 December 1, 2020
- Different, Not Less: Why Brands Must Be Inclusive of People with Disabilities December 1, 2020
- When Art Meets Fashion and Why it Works November 30, 2020
- Machine Learning vs. Advertisers November 30, 2020
- Are Kids still Kids? November 30, 2020
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Author Archives: Jennifer
Elections are over, but engagement is not
By Jennifer Castro The day after an election might almost feel as good as waking up on Christmas -it’s peaceful yet exciting knowing that you will no longer be exposed to political television, social media, and mailer marketing ads – … Continue reading
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The Finer Things in Life: Who’s Buying?
By Jennifer Castro, CMGT 541(A) A luxury yacht, fine wine, diamond necklace, new fragrance or handbag – who are we likely to see as the face of these ads? The answer is most likely a Millennial. Unfortunately, as advertisers, we … Continue reading
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