Author Archives: Kevin

As communications professionals we have situations where we must manage a crisis that affects the organization publicly. Crisis communication can range from things that are extreme incidents to even minor hiccups. While circumstances can vary, we should do our best … Continue reading →

Since we’ve been discussing the advertising “pitch”, I thought I’d include a baseball reference as my blog title. In baseball, the umpire at home plate calls the pitches as balls or strikes, and we’ve been learning that the decisions makers … Continue reading →