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- Hermes: Weathering The Pandemic Storm, Against All Odds. December 4, 2020
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- Does Cyber Monday Really Matter in a COVID-19 World? December 3, 2020
- Restaurant Suicide When the Marketing Message is Wrong December 2, 2020
- Pivot Game Crazy December 2, 2020
- Gladiator Sales 101 December 1, 2020
- Different, Not Less: Why Brands Must Be Inclusive of People with Disabilities December 1, 2020
- When Art Meets Fashion and Why it Works November 30, 2020
- Machine Learning vs. Advertisers November 30, 2020
- Are Kids still Kids? November 30, 2020
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Author Archives: Bobby Borg
Tax Deductions For Self Employed Musicians
Video By Bobby Borg. MCM (2019) with CPA Charles Laing. Short Watch (Time 9:22) State laws like CA can differ, but here are the basics for most of you. HEY, WHY PAY MORE IN TAXES THAN YOU HAVE TO? Click … Continue reading
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Tagged Money, Music, Musicbusiness, Taxes, ThortonSchoolofMusic
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Roadmap To Release (For the Music Industry)
Summary: Chart a successful course from EP, to video, to live performance set. Staring: Bobby Borg with Barry Squire. Tag: “Breaking down music, business, and marketing basics so it sticks.” Share: Please Comment & share. View: View the video Here: https://youtu.be/FUctX5c3lOE
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Teamwork “Acceptance and Authority: When Different Agendas Join Forces
Could Hierarchies Be a Practical Solution to Our MCM Project Teams? According to Patricl Lencioni, author of the best-selling book The Five Dysfunctions of a Team published in 2002 by Wiley, agenda is a major factor of why teams succeed … Continue reading
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Can New Marketers Survive Without Tech Skills?
I have some basic graphic arts tech skills (Photoshop, iMovie, GarageBand) and I have a bit of an artistic touch: my father was a successful clothing designer and I was a recording artist. But after these last two weeks in … Continue reading
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3 Comments
Post #4 By Bobby Borg: How To Choose One Creative Idea Over Another
For the last two weeks we have been faced with having to choose a big idea upon which to write a final paper and develop a presentation that moves our guest speaker and panel of peers. Many teams have already … Continue reading
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4 Comments
Post #3: Why Do Millennials, And So Many Others, Talk About Being Millennials?
According to a blog post at SingularityHub , Millennials are those born between 1980 and 2000. They range in age between 15 and 35 give or take a few years. Millennials have grown up in a period of great technological … Continue reading
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6 Comments
Week 9 Post by Bobby Borg: 7 STEPS TO FAN-BRANDING: Creating An Exclusive Club of Evangelists
What does Justin Beiber, Ariana Grande, Selena Gomez, Taylor Swift, and Miley Cyrus all have in common besides being current pop music stars? The answer: They all have fan-brands who were nominated in iHeart Radios March 11th/2018 Music Awards for … Continue reading
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13 Comments
Ad Agency Names That Suck: 5 Tips To Preventing This Fate
While I agree that being named a Top Ten ad agency is certainly an incredible accomplishment that deserves great respect, I find it rather paradoxical at how a company can end up on Ad Age’s 2017 Agency A List and … Continue reading
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