Monthly Archives: July 2019

Often known for keeping their viewership figures close to the chest, Netflix has decided to be transparent, sort of. Last month Netflix declared that viewership of season 3 summer hit show Stranger Things was viewed by 45 million household subscribers. … Continue reading →

As I sat on the couch with my four-year-old nephew, he leaned over and whispered to me, “Auntie, McDonald’s has Lion King toys now, can we go?!” Mind you, we just finished collecting all of the Toy Story 4 Happy … Continue reading →

As of late, my Instagram mainly consists of photography from my small business (Stargazer Photography) that I run. As with most posts on social media, most individuals consider a post “successful” by the number of likes it received. I too, … Continue reading →

Our reading this week from Tugend (2016) “It’s chilling. It’s thrilling. It’s a 30 minute commercial” got me thinking about the lengths advertisers must go through to get their messages to the masses about their products.  Tungend describes the trend … Continue reading →

It’s not a surprise that the food industry is getting more attention from the public. From food documentaries to food specified pop-ups, it’s clear the food scene is getting more popular. In recent years, food’s importance in pop culture has … Continue reading →

While the deliciously organic and quicksilver unpredictability of social media influencers has only recently begun to receive reluctant attention from the highest levels of advertising professionals, the influencer universe may soon be disrupted. The grown-ups are getting involved, and their … Continue reading →

Children have a place in marketing, a very substantial one. They see a candy bar, burger or cereal box with their favorite sports hero and they begin to develop a deep need to have them. A toy at a friend’s … Continue reading →

Happy hour at the corner bar has long been a way to relax after a stressful work day, take clients out to close a deal, or just hang out with friends. This is just a small view of how alcohol … Continue reading →

A television show I became pretty fond of just ended its series with its final episode recently. Life in Pieces on CBS is a show about a family. It tells four comedic short stories, all having to do with the … Continue reading →

I’ll admit it—I’m one of those people who takes a photo of my meal to share on Instagram. This isn’t anything new for me. This is a hobby of mine that pre-dates smartphones. I can remember using my digital camera … Continue reading →