Monthly Archives: November 2019

Cause Marketing: How Should It Be Regulated?

With the meteoric rise of cause marketing and corporate social responsibility, companies everywhere are jumping on the trend to stay current and boost sales amongst Gen-Zers and Millenials. 76% of Gen-Zers have purchased or would purchase from a brand that … Continue reading

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Parfums and Make-ups are Becoming the Entry of Luxury Goods

Launched in 2004 in London, Dover Street Market (DSM) has gained its popularity worldwide. It is well-known that DSM is labeled as avant-garde and fashionable. This is the first time for the concept store to open a new one which … Continue reading

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