When it starts to come close to mid-February, everyone begins to think about Valentine’s Day. Whether it’s making dinner reservations, getting the perfect gift, or simply wanting to share a day with someone they love, there is always something to celebrate.
Unfortunately, not everyone has always been able to celebrate Valentine’s Day the way they may want to, as a married couple. Necco, the creators of the Sweethearts candies that everyone recognizes as the colorful heart candies with quirky little sayings, released a video on their YouTube account on February 12, 2016 that shows that Valentine’s Day in 2016 has changed for many people across the United States.
Two old men talk about their years of love for each other and how happy they have been. They talk about when they first heard the United States Supreme Court decision on Same Sex Marriage back in June of 2015. This February 14, 2016 are these two men’s first Valentine’s Day as a married couple!
https://www.youtube.com/watch?v=G93VVehrLnc
Necco doesn’t necessarily need to advertise their Sweetheart Conversation Hearts candies since they are seen everywhere around Valentine’s Day, but they wanted to make it known that they in support of all love. This is what I took from watching The 55th Valentine video when it almost brought me to tears. There are a lot of emotional Valentine’s Day advertisements, but Necco didn’t want to focus their whole video on their product. They wanted to connect with the viewer, and make them see that there are many different types of Valentine’s out there and that there is hope for positive change in the future.
I was already extremely excited when I heard the Supreme Court ruling last summer, but something like the love of two old men never really crossed my mind. It made me think about how this decision should have been made sooner, but now all we can look at it as is taking one more step forward into a more equal America.
NECCO. (2016, February 12). The 55th Valentine [Video file]. Retrieved from https://www.youtube.com/watch?v=G93VVehrLnc
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