Author Archives: lbmurphy

As companies compete for the eyes, ears, and hearts of audiences everywhere, they continue to push the envelope with their direct-to-consumer initiatives.  This is increasingly clear in the growing number of conventions targeting fans across the nation – and the … Continue reading →

From rattlers to disrupters, and synergy to ideate, how do you keep up with the latest buzzwords? I have a hard enough time tracking the newest fashions, let alone knowing whether or not the professional terms I hear are more … Continue reading →