Author Archives: Nick

A Feel-Good Way to Gamble

The Marketing Genius of 50-50 Raffles Ensures Sports Fans Always “Win” I’m not a big gambler, but I love sports and attending professional games. In recent years, there’s been a trend of raffle tickets being sold to fans. Maybe you’ve … Continue reading

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Corn Syrup in Light Beer: Does Anyone Even Care?

An Example of an Advertising Clash That Should Make Everyone Want to Drink Something Else Everyone knows that Super Bowl commercials cost a lot of money and showcase some of the most creative advertising ideas of the year. We watch … Continue reading

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