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Recent Posts
- Tokyo 2020 Summer Games Are Underway: Let Paris Host the Next Summer Olympics, Los Angeles Can Wait. July 23, 2021
- Fast Fashion VS. Sustainable Fashion: Why Consumers Should Be Encouraged, Not Shamed December 16, 2020
- How to Grow Your Brand on Social Media in 2021 December 8, 2020
- Rolex – Will the Bubble burst? December 8, 2020
- Body Positivity Unconventional Beauty is the New Black December 7, 2020
- Hello, Can You Hear Us Now: Tips on Socially Listening December 7, 2020
- I Should Have Bought That! December 7, 2020
- Communicating To The Public During a Global Pandemic December 7, 2020
- Film Marketing During COVID-19 December 6, 2020
- Customer Relations In College Athletics and Beyond. The Ultimate Pitchman. December 4, 2020
- Hermes: Weathering The Pandemic Storm, Against All Odds. December 4, 2020
- Tap into the new business cards of 2020! December 3, 2020
- Does Cyber Monday Really Matter in a COVID-19 World? December 3, 2020
- Restaurant Suicide When the Marketing Message is Wrong December 2, 2020
- Pivot Game Crazy December 2, 2020
- Gladiator Sales 101 December 1, 2020
- Different, Not Less: Why Brands Must Be Inclusive of People with Disabilities December 1, 2020
- When Art Meets Fashion and Why it Works November 30, 2020
- Machine Learning vs. Advertisers November 30, 2020
- Are Kids still Kids? November 30, 2020
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Category Archives: Uncategorized
Back to New Normal Campaigns – Effective?
Several brands have been impacted by the coronavirus in their own ways. The below will show what high-profile brands do that leads the way and inspires businesses to strategize their own ways to return to the “new normal.” For all … Continue reading
Posted in Uncategorized
3 Comments
Why Can’t I Stop Buying “Mystery Toys?”
If you have little ones like me, you have probably spent hundreds of dollars on “mystery toys” this year alone. For those of you who don’t have children or have never bought these toys for a niece or nephew, “mystery … Continue reading
Posted in Uncategorized
3 Comments
3 Major Brands That Have One Foot in the Grave.
Some major companies in the U.S were in the process of creating new marketing communication plans to help their underperforming businesses but failed to do so in time for the onset of COVID-19 pandemic. COVID-19 like the Grim Reaper has … Continue reading
Posted in Uncategorized
4 Comments
Paramount Spooks its Audience With Animated Marketing
At the beginning of October, Paramount Network came back with their “Killer Classics” movie lineup to help get the audience in the mood for the spooky Halloween season. This is a month-long event in which the audience can re-enjoy some … Continue reading
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1 Comment
Influencers: A Branding Disaster or Success Story
“Brands love social media influencers because they can create trends and encourage their followers to buy products they promote” When scrolling through Instagram, a picture pops up… it is Kylie Jenner holding Sugar Beach Hair vitamins. Scroll a little further … Continue reading
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3 Comments
Why Did I Buy All of This Stuff?
Have you ever returned home from a retail store and wondered why you bought so much stuff? I went shopping with full intentions of getting HP printer ink cartridges, and I came home with a whole lot more than intended. … Continue reading
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8 Comments
Outside. Inside. There are Plants Everywhere.
Gary’s wife claimed her house had been overrun by the color green, and it isn’t because he painted the walls a calming shade of apple. Like many others worldwide, Gary had pick-up a new hobby to deal with the COVID … Continue reading
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2 Comments
Will You Be Next? The iPhone Fad and How to Join in the Mix
The three major cellular phone carriers AT&T, T-Mobile and Verizon want your business now more than ever before! The new 5G data availability with four new options for mobile devices, coupled with the release of the new iPhone 12, … Continue reading
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4 Comments
Physically Distant, but Socially Connected
With COVID-19 precautions still in action, we are spending less time in person with people, and spending more time glued to our phones. In order to stay connected during this time to our loved ones or to keep in the … Continue reading
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5 Comments
War In the Digital Age
If you know any Armenian or have any Armenian friends I am sure by now you are well aware of what our Armenian brothers and sisters in the region of Artsakh are dealing. On September 26, 2020, Azerbedjian initiated an … Continue reading
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3 Comments