Author Archives: Anthony

Marketing to Young Athletes: College Football

Marketing and communicating products and services to consumers is nothing new and continues to change in light of new ideas, technology, etc. Organizations do not only focus on increasing profits, but also retaining the best employees in the world, and … Continue reading

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Presidential hopefuls seek new ways in reaching millennials

The presidential election season is heating up as new candidates declare their intentions to run for America’s most powerful government position. Although the 2016 election is still a year and a half away, those aspiring for the position of Commander … Continue reading

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Does it matter where recommendations come from?

Why is it okay for our friends and loved ones to recommend products, movies and travel destinations, but we find it intrusive when artificial intelligence is used to recommend them? We are already utilizing artificial intelligence on our iPhones when … Continue reading

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#Fail

My grandparents got their first television in the 1960’s, a beast of a thing, more wood than screen, and used mostly as a doily covered counter on which framed family pictures sat. They used it so infrequently that they didn’t … Continue reading

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PBS Goes Viral

PBS has always done a great job reaching very young children, offering great programs that capturing toddlers and children through about second or third grade. It also has programming that consistently reaches viewers over 50, and it relies on this … Continue reading

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