Tag Archives: Twitter

You Must Have a Social Media Presence! But Like What?

              At first, social media, like Facebook, was designed to post personal thoughts and keep personal connections. However, where there are people, there are markets. Exposing private life to the public draws attentions, not … Continue reading

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Handing Over The Nuclear Codes… And The Twitter Password?

With all of the post-election focus on who President-elect Trump will nominate for his Cabinet and what executive orders he’ll issue on his first day in office, there is a key communications question that needs to be examined: How will … Continue reading

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Sports Haters: The Next Level of Twitter Engagement

Once upon a time, we sat down to watch our favorite team (as long as it was in the same region where we lived) on  TV. Forget watching Barcelona Soccer playing Manchester, forget watching your daughter’s Division III volleyball team … Continue reading

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Fresh off the Vine – Twitter’s Move into Video

First, 140-characters.  Then geo-location.  Pictures.  And now?  Video.  Six-seconds worth, to be precise. Introducing Vine, Twitter’s mobile video sharing app.  It allows users to record, edit, and share 6-seconds worth of looping noteworthy, mundane, or even NC-17 rated content to … Continue reading

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#Fail

My grandparents got their first television in the 1960’s, a beast of a thing, more wood than screen, and used mostly as a doily covered counter on which framed family pictures sat. They used it so infrequently that they didn’t … Continue reading

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Oh…Yoo-Hoo…Where R U???!?!?!

Foursquare, a geo-social media entity will soon provide a new marketing tool designed to their customers with geo-targeted offers from retailers. After a significant amount of testing, ‘Local Updates’ will enable retail stores and restaurants, like Outback Steakhouse, Whole Foods … Continue reading

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To Tweet or Not to Tweet? That is the Question?

How many of you like to tweet?  I might be one of the few that does not tweet, yet!  But for those of you that do, here is some news.  All companies will now have the opportunity to know exactly … Continue reading

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For Sports Fans, Twitter is Changing the Game

For Sports Fans, Twitter is Changing the Game How has social media, and specifically, Twitter, affected the way we experience sports today? As an avid sports fan, I can attest to the reliance on my mobile phone to gain immediate … Continue reading

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Making Marketing Mobile

Another significant shift is beginning to occur in how consumers utilize the interactive space.  The growth of ownership and usage of mobile devices such as smartphones and tablets is beginning to affect user behavioral patterns and interactions with online content.  … Continue reading

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Blogging: easy money and glamour…or waste of time?

Blogging has undoubtedly taken off over the last few years. It seems like everyone is blogging these days: moms, teenagers, self-proclaimed chefs, fashion lovers and techies to name a few. Successful bloggers in the fashion industry are invited to exclusive … Continue reading

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