Monthly Archives: April 2018

Historical Smoking “AF”!

I must warn you that this blog may contain semantic peril, and may reference “historical smoking”. Yes, I said it, “historical smoking”. For starters, I happened to notice this week that there is a new popular burger chain campaign that … Continue reading

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What’s next in mobile for brands?

Last month, GSMA (Global Spéciale Mobile Association) held their global event, Mobile World Congress, in Barcelona. The GSMA represents over 800 carriers and 300 operators worldwide in mobile. This not only includes the AT&T and Sprints of the world but … Continue reading

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Shit, Piss, Fuck, Cunt, Cocksucker, Motherfucker, Tits: Seven Words That We Can Never Say on Television, NO MORE!

The season three premiere of Syfy’s “The Magicians” on January 10, 2018, marks a critical moment for standards and practices regulating basic cable television. The program was the first time basic cable broadcasters intentionally and regularly dropped the unedited version … Continue reading

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What’s the beef?

Brands are consistently finding ways to stand out from the competition.  You have to be unique and exciting but most importantly, your product has to be differentiated amongst all in the same industry. So how do you make your brand … Continue reading

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Vegas Golden Knights – inaugural season and breaking records

If you have known me for any length of time, you would know that I’ve never been into sports. However, that has changed in the last six months. Last October, I found myself with season tickets to the Las Vegas … Continue reading

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Powerful, yet going out of style: TV Ads

TV Ads are a dying breed…or are they? After mocking David Hogg, a 17-year-old survivor of the recent high school shooting in Florida, on Twitter over his college rejections, popular Fox News TV host Laura Ingraham faced major backlash online, … Continue reading

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What’s trending this week?

Trending in the news this week was the tweet Fox newscaster Laura Ingraham tweet about Parkland survivor/teen activist David Hogg in response to Hogg’s tweet about being rejected by four University of California colleges. Ingraham tweeted the following:   In … Continue reading

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You have seconds to grab their attention

While attending a live session for 541 earlier this week, Brandon Rochon made a statement that intrigued me. He said, “you have seven seconds to grab someone’s attention.” While Brandon recited this profound statement, all I could think about was … Continue reading

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Snapchat is No Fool

If you’ve logged on to Snapchat today, you may have seen a filter that looks a lot like another app. Dubbed as an April Fools prank, Snapchat is at it again, throwing a lot of shade towards Facebook. The filter … Continue reading

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