Category Archives: Uncategorized

Wearable Technologies: Fashion Transformation

In the recent years with the advancements in IoT, there has been an explosion of devices that are not only an accessory or gadget but an extension of our everyday life. From wristbands, keyring, fitness trackers and watches to jewelry, … Continue reading

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Billboard advertisements: A dying breed?

Picture this: You’re in the middle of an exciting yet long road trip to Las Vegas. Your phone dies and conveniently, your charger isn’t working. You know it’s a straight shot so you’re not concerned about GPS. You’re good on … Continue reading

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From the Women’s March to #MeToo and #TimesUp campaigns, will their social media dominance really affect change?

For centuries women, have been fighting to be treated equally and yet, in 2018, the war hasn’t been won. In elementary and high school I was deprived of any knowledge of the Woman Suffrage Movement which began in 1848 (Women’s … Continue reading

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I’ve Got a Bone to Pick: What Are We Doing And Where Are We Headed?

The other day, I was mindlessly going about my business when I received a Facebook notification on my phone. Someone I’ve never even spoken to in high school had commented on a post I shared prior. This struck a nerve. … Continue reading

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Gold Medal Musings

Gold Medal Musings I’m a huge fan of the Olympics and have been squeezing in nightly fixes between Commercial Kings episodes and coding analysis this month.  I love the talent and the passion; the dark horse victories and the photo … Continue reading

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Ever heard of Rule 40?

We’re almost two weeks into the 2018 Winter Olympics. Being held in Pyeongchang, South Korea, the 2018 Winter Olympics kicked off with an opening ceremony on February 9th and the games will go on until February 25th. Throughout this period, … Continue reading

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Taking controversial marketing positions

This gallery contains 2 photos.

My “Buy the Way” topic is Gerber’s brave choice for it’s 2018 Gerber SpokesBaby, where they chose an adorable 18-month year baby boy, Lucas, which ostensibly anoints, Lucas as the cutest baby in the land. Nothing Earth shattering about that, … Continue reading

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Gun marketing–Effective, but ethical?

On February 14, 2018, a former student opened fire at a Florida high school, fatally shooting 17 people and injuring dozens. As it frequently happens after a tragic shooting, many students, educators, and parents are currently urging lawmakers to tighten … Continue reading

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Mobile Wins Holiday Shopping 2017

Holiday shopping records were broken as Americans purchased more than ever before from November 1 to December 24, 2017 (Manfredi, 2018). The increase of five percent over the previous year was the largest increase percentage wise since 2011 as the … Continue reading

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Should Algorithms Control How We Communicate?

(Huffington Post, 2016) For several years now, Facebook has used an algorithm to sort how posts appear in a given user’s News Feed. This means that instead of showing posts in reverse-chronological order, the way Twitter does, Facebook’s algorithm decides … Continue reading

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