Category Archives: Uncategorized

Who doesn’t like the idea of creating more attractive content for their audiences? And who doesn’t want to attract a wider and larger audience? In the last week, Skyword and Media Update have both written about increasing the effectiveness of … Continue reading →

Do you enjoy seeing a pop-up ad when browsing a website? Have you accidentally clicked on one of the sticky ads when you are scrolling down? Do you feel embarrassed in library when some video ads just play automatically with … Continue reading →

Well, if you have never imagined that you could make your own digital content or music, and marketed it to the public, and even generate some success in gaining a following and responses (whether you like them or not), I … Continue reading →

It seems so ironic that the biggest scandal involving a sexual predator of young women who were participants in the Olympic games was just convicted days before the start of the Olympic games in South Korea. The gravity of the … Continue reading →

I latch onto comic relief, courtesy of The Princess Bride (Scheinman & Reiner, 1987), in navigating this acutely personal topic of concern: clocking time and its influence on employee engagement and organizational culture. Clocking time is an age-old tool for … Continue reading →

  It’s a random Tuesday and you are scrolling through your Facebook feed just browsing through friend’s pictures, posts, and status updates and then all of a sudden, those black suede shoes you were looking at the day before, pop … Continue reading →

Part of growing up is shedding naïve and overly idealistic concepts or beliefs. For many people, this might include things like the government always has our best interest at heart or that doctors wouldn’t prescribe harmful or addictive drugs to … Continue reading →

Marketing is a fascinating field of study to me, as I am endlessly intrigued by the ingenuity and creativity that marketers display. I find myself critically and analytically viewing ads with eye to determining how the marketers went about identifying … Continue reading →

From his other-worldly aspirations to colonize Mars to plans for Jetson-like air travel to jumpstarting a revolution in the auto industry, it does not seem anything is impossible for Elon Musk.  It’s safe to say the Tesla founder and head … Continue reading →