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- Rolex – Will the Bubble burst? December 8, 2020
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- Hermes: Weathering The Pandemic Storm, Against All Odds. December 4, 2020
- Tap into the new business cards of 2020! December 3, 2020
- Does Cyber Monday Really Matter in a COVID-19 World? December 3, 2020
- Restaurant Suicide When the Marketing Message is Wrong December 2, 2020
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- Different, Not Less: Why Brands Must Be Inclusive of People with Disabilities December 1, 2020
- When Art Meets Fashion and Why it Works November 30, 2020
- Machine Learning vs. Advertisers November 30, 2020
- Are Kids still Kids? November 30, 2020
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Tag Archives: directv
The 3 R’s of Education-Reading, ‘Riting & ‘Rithmatic: TV Execs Were “Taken To School” On The Possible Fallout—A Follow Up ( I will post a new topic, but felt compelled to post this, as it is breaking news)
Either the execs at Viacom and DirecTV finally sat down and did the math…realizing that millions of customers – 26 channels of programming = hundreds of millions of dollars in ad revenue lost or execs with children realized, as the … Continue reading
Posted in Uncategorized
Tagged Adweek, AMC, Breaking Bad, directv, Dish Networks, Hot In Cleveland, Mad Men, MTV, Nickelodeon, TV Land, VH1, Viacom Networks
1 Comment
DirecTV vs. Viacom: The Crisis Communication Battle Rages On
On July 10th, 26 channels under the Viacom umbrella went dark on DirecTV’s satellite service. The age old business model of bundling television networks together may have run its course and this situation is creating a public relations nightmare for … Continue reading
Posted in Uncategorized
Tagged crisis communication, directv, kim woods, media, strategic communication, USC, viacom, woods
8 Comments