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Recent Posts
- Tokyo 2020 Summer Games Are Underway: Let Paris Host the Next Summer Olympics, Los Angeles Can Wait. July 23, 2021
- Fast Fashion VS. Sustainable Fashion: Why Consumers Should Be Encouraged, Not Shamed December 16, 2020
- How to Grow Your Brand on Social Media in 2021 December 8, 2020
- Rolex – Will the Bubble burst? December 8, 2020
- Body Positivity Unconventional Beauty is the New Black December 7, 2020
- Hello, Can You Hear Us Now: Tips on Socially Listening December 7, 2020
- I Should Have Bought That! December 7, 2020
- Communicating To The Public During a Global Pandemic December 7, 2020
- Film Marketing During COVID-19 December 6, 2020
- Customer Relations In College Athletics and Beyond. The Ultimate Pitchman. December 4, 2020
- Hermes: Weathering The Pandemic Storm, Against All Odds. December 4, 2020
- Tap into the new business cards of 2020! December 3, 2020
- Does Cyber Monday Really Matter in a COVID-19 World? December 3, 2020
- Restaurant Suicide When the Marketing Message is Wrong December 2, 2020
- Pivot Game Crazy December 2, 2020
- Gladiator Sales 101 December 1, 2020
- Different, Not Less: Why Brands Must Be Inclusive of People with Disabilities December 1, 2020
- When Art Meets Fashion and Why it Works November 30, 2020
- Machine Learning vs. Advertisers November 30, 2020
- Are Kids still Kids? November 30, 2020
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Tag Archives: media
DirecTV vs. Viacom: The Crisis Communication Battle Rages On
On July 10th, 26 channels under the Viacom umbrella went dark on DirecTV’s satellite service. The age old business model of bundling television networks together may have run its course and this situation is creating a public relations nightmare for … Continue reading
Posted in Uncategorized
Tagged crisis communication, directv, kim woods, media, strategic communication, USC, viacom, woods
8 Comments
Take My Money, HBO! Why HBO Would Rather Support Digital Piracy Than Take Your Money
With programming that reaches 29 million subscribers in the United States (Carter, 2012), Home Box Office (HBO) has hit pay dirt with its HBO GO website and mobile application. Launched in February 2010, HBO GO has revolutionized the way its … Continue reading
Posted in Uncategorized
Tagged disruptive innovation, entertainment, game of thrones, hbo, hbogo, innovation, media, sustainable innovatio, true blood
2 Comments