Tag Archives: directv

The 3 R’s of Education-Reading, ‘Riting & ‘Rithmatic: TV Execs Were “Taken To School” On The Possible Fallout—A Follow Up ( I will post a new topic, but felt compelled to post this, as it is breaking news)

Either the execs at Viacom and DirecTV finally sat down and did the math…realizing that millions of customers – 26 channels of programming = hundreds of millions of dollars in ad revenue lost or execs with children realized, as the … Continue reading

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DirecTV vs. Viacom: The Crisis Communication Battle Rages On

On July 10th, 26 channels under the Viacom umbrella went dark on DirecTV’s satellite service. The age old business model of bundling television networks together may have run its course and this situation is creating a public relations nightmare for … Continue reading

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