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Recent Posts
- Tokyo 2020 Summer Games Are Underway: Let Paris Host the Next Summer Olympics, Los Angeles Can Wait. July 23, 2021
- Fast Fashion VS. Sustainable Fashion: Why Consumers Should Be Encouraged, Not Shamed December 16, 2020
- How to Grow Your Brand on Social Media in 2021 December 8, 2020
- Rolex – Will the Bubble burst? December 8, 2020
- Body Positivity Unconventional Beauty is the New Black December 7, 2020
- Hello, Can You Hear Us Now: Tips on Socially Listening December 7, 2020
- I Should Have Bought That! December 7, 2020
- Communicating To The Public During a Global Pandemic December 7, 2020
- Film Marketing During COVID-19 December 6, 2020
- Customer Relations In College Athletics and Beyond. The Ultimate Pitchman. December 4, 2020
- Hermes: Weathering The Pandemic Storm, Against All Odds. December 4, 2020
- Tap into the new business cards of 2020! December 3, 2020
- Does Cyber Monday Really Matter in a COVID-19 World? December 3, 2020
- Restaurant Suicide When the Marketing Message is Wrong December 2, 2020
- Pivot Game Crazy December 2, 2020
- Gladiator Sales 101 December 1, 2020
- Different, Not Less: Why Brands Must Be Inclusive of People with Disabilities December 1, 2020
- When Art Meets Fashion and Why it Works November 30, 2020
- Machine Learning vs. Advertisers November 30, 2020
- Are Kids still Kids? November 30, 2020
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Author Archives: Lourdes
Creating Your Personal Brand
Developing your personal brand is a topic that has navigated its way in Public Relations Society of America (PRSA) and International Association Business Communicator(IABC) chapter meetings. In a recent article, posted by PRSA your brand is how you appear to … Continue reading
Posted in Uncategorized
8 Comments
Smartphones and Privacy: A View of Evolving Culture
There’s no question that smartphones have become an intimate part of our daily lives but I noticed that lately they’ve been getting a bad wrap as a possible danger to the privacy and security of others. For instance, the Huffington … Continue reading
Posted in Uncategorized
6 Comments
How RFID changed Festivals Forever
Who doesn’t love a good live event? Concerts. Ball Games. County Fairs. They’re all fun, but the part that really puts the magic in live events for me is the sense of collective identity that emerges from these experiences. Some … Continue reading
Posted in Uncategorized
Tagged entertainment, Event Sponsorship, Interactive Marketing, Live Events, mobile, RFID
1 Comment
Mommy marketing: I have the power! And the stuff!
So, I’m going to have a baby at some point in the near future… the very near future. Our official due date is September 13, a mere six weeks away! This has big news for all of our friends and … Continue reading
League Seeks Everyone for LTR (or, The Greatest Funeral I’ve Ever Seen)
Well, the schedule announcement is out, so the countdown can begin. On Friday, July 27, the Pittsburgh Steelers will report to preseason training camp at St. Vincent’s College for the 47th consecutive summer, meaning the annual fan pilgrimage to camp … Continue reading
Posted in Uncategorized
Tagged Funerals, Integrated Marketing Communication, Pittsburgh, Spitzer, Steelers
2 Comments