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- Does Cyber Monday Really Matter in a COVID-19 World? December 3, 2020
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Monthly Archives: December 2016
Merry Christmas Guerrilleros, Colombia Wants You to Come Home
Clients traditionally ask advertisers to create campaigns with the intent of selling a product, or developing their brand’s reputation. But what if your client was a country ravaged by Civil War for over 50 years, and what they wanted was … Continue reading
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Comments Off on Merry Christmas Guerrilleros, Colombia Wants You to Come Home
Gretchen, stop trying to make “Green Monday” happen!
I was bombarded with a slew of interesting promotional emails yesterday, all with the same two words in the subject line: GREEN MONDAY. Wait, what? Didn’t we just “celebrate” Black Friday, then Cyber Monday after that? Who started this and … Continue reading
Posted in Uncategorized
Tagged Christmas, green monday, holiday shopping, unethical practicese
2 Comments
Are Apple’s AirPods Ready For the Public?
Gone are the days of the 3.5 mm headphone jack, in addition to wired head phones. Is this the way of the future? According to Apple, it sure is. Still, it’s been a long time coming, and customers are chomping at … Continue reading
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1 Comment
Is that an ad? Using Celebrities to Push Products.
Celebrities and athletes have millions of social media followers. So, it makes sense that companies will send free products hoping to see it used in a post. From the Kardashians, to Real Housewives, to actors and actresses fans want to … Continue reading
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1 Comment
Prime Time Mobile Television: Dipping into the Sports Stream
It is no surprise that television viewership has been on a steady decline over the last few years. It has come to the point where the value of the Nielsen ratings system is now being questioned. Streaming services have a lot to … Continue reading
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1 Comment
Uber & Lyft vs. Traditional Rental Cars
With all the recent talk of Uber, its expansion, and of self-driving cars (Davies, 2016), many may not have noticed that conventional rental car companies’ profits are waning in the wake of the successes of Uber, Lyft, and other new transportation companies. … Continue reading
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7 Comments
Don’t Shoot or Stab or Bludgeon the Messenger
I will not die in this spot. I’m sitting at my desk at a Southern California community college. It’s the best in the nation, at least from my biased perspective. But it could be any college. Or a church. Or … Continue reading
Can Trump Reach Millennials
Now that the election has settled down and almost 30 days has past, we still witness protests from voters who are not in support of the president elect. Although President Elect Donald Trump was successful with reaching inner America and … Continue reading
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9 Comments
Beautiful Minds: Shutting Down the Fake News Sites
Beautiful Minds: Shutting Down the Fake News Sites! By: Sandra M. Speed While it has always been a problem, the fake news site have proliferated during this past election cycle. Regardless of your political ideology, I would suspect you want … Continue reading
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11 Comments
Right in the gut
Sandy Hook Promise (Watch video before reading post) This semester we’ve learned about incorporating emotion into our pitches to create a deeper understanding and connection with our target audience. Sandy Hook Promise is a foundation created by the families affected … Continue reading
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5 Comments