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Recent Posts
- Tokyo 2020 Summer Games Are Underway: Let Paris Host the Next Summer Olympics, Los Angeles Can Wait. July 23, 2021
- Fast Fashion VS. Sustainable Fashion: Why Consumers Should Be Encouraged, Not Shamed December 16, 2020
- How to Grow Your Brand on Social Media in 2021 December 8, 2020
- Rolex – Will the Bubble burst? December 8, 2020
- Body Positivity Unconventional Beauty is the New Black December 7, 2020
- Hello, Can You Hear Us Now: Tips on Socially Listening December 7, 2020
- I Should Have Bought That! December 7, 2020
- Communicating To The Public During a Global Pandemic December 7, 2020
- Film Marketing During COVID-19 December 6, 2020
- Customer Relations In College Athletics and Beyond. The Ultimate Pitchman. December 4, 2020
- Hermes: Weathering The Pandemic Storm, Against All Odds. December 4, 2020
- Tap into the new business cards of 2020! December 3, 2020
- Does Cyber Monday Really Matter in a COVID-19 World? December 3, 2020
- Restaurant Suicide When the Marketing Message is Wrong December 2, 2020
- Pivot Game Crazy December 2, 2020
- Gladiator Sales 101 December 1, 2020
- Different, Not Less: Why Brands Must Be Inclusive of People with Disabilities December 1, 2020
- When Art Meets Fashion and Why it Works November 30, 2020
- Machine Learning vs. Advertisers November 30, 2020
- Are Kids still Kids? November 30, 2020
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Author Archives: Jason
The end of the universe and why there are so many mattress stores
Having recently purchased a new mattress, I began to notice that my neighborhood in Houston, TX seems to be inundated with mattress stores, particularly by the Mattress Firm. According to its website, Mattress Firm has 102 locations in the Houston … Continue reading
Posted in Uncategorized
4 Comments
Wet Seal Lets Teen Borrow Its Social Channel for Weekend
How could a multimillion-dollar fashion brand hand the reigns of its social media channel to a 16-year-old girl? Because it knew she would have a better shot at speaking the site language. Meghan Hughes, aka MissMeghanMakeup, probably did a little … Continue reading
Posted in Uncategorized
3 Comments
Pinterest = Word of Mouth x1000!
Word of mouth has long been one of marketing’s strongest tools. The internet helped spur this along with the advent of blogs and, to a degree, user reviews located on e-commerce websites like Amazon. Now there is a new approach … Continue reading
Posted in Uncategorized
5 Comments
Taking Brand Messaging to a whole other world.
FaceBooks recent IPO debacle, in contrast to Google’s more stellar public release, does not diminish the company’s intrinsic value. Its true value stems from its biggest asset, its more than 800 million registered users worldwide. Essentially it has become the … Continue reading
Posted in Uncategorized
Tagged Branding, Facebook, google, mass media, mobile apps, second life, Social Media, virtual worlds
4 Comments