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- Tokyo 2020 Summer Games Are Underway: Let Paris Host the Next Summer Olympics, Los Angeles Can Wait. July 23, 2021
- Fast Fashion VS. Sustainable Fashion: Why Consumers Should Be Encouraged, Not Shamed December 16, 2020
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- Rolex – Will the Bubble burst? December 8, 2020
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- Hello, Can You Hear Us Now: Tips on Socially Listening December 7, 2020
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- Communicating To The Public During a Global Pandemic December 7, 2020
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- Customer Relations In College Athletics and Beyond. The Ultimate Pitchman. December 4, 2020
- Hermes: Weathering The Pandemic Storm, Against All Odds. December 4, 2020
- Tap into the new business cards of 2020! December 3, 2020
- Does Cyber Monday Really Matter in a COVID-19 World? December 3, 2020
- Restaurant Suicide When the Marketing Message is Wrong December 2, 2020
- Pivot Game Crazy December 2, 2020
- Gladiator Sales 101 December 1, 2020
- Different, Not Less: Why Brands Must Be Inclusive of People with Disabilities December 1, 2020
- When Art Meets Fashion and Why it Works November 30, 2020
- Machine Learning vs. Advertisers November 30, 2020
- Are Kids still Kids? November 30, 2020
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Tag Archives: shopping
Attention shoppers: Price check on aisle politics
At the marketing intersection of politics and shopping I know, I know, it’s not polite to talk about politics in mixed company. Even less so to ask questions about it. But for years I made it my job to do … Continue reading
Insecure and Sleep Deprived: A New Mom Shops at Night
Since the arrival of our baby girl three months ago, I often find myself sleepless in the middle of the night. After feeding her at 2:30 a.m., it takes a moment for her to go back to sleep. When she … Continue reading
Second Screen Shopping Says Bye Buy to Retail Endcaps and Displays
A fellow Trojan and one of my favorite group members, Kristal Shipp, sent our group a link of Gary Vaynerchuck’s #AskGaryVee Espisode 45. Apparently when he’s not throwing jabs and right hooks, Gary V. hosts an online segment in which … Continue reading
The Rise of Experiential: Marketing’s Next Evolutionary Step
Experiential marketing is exactly what it sounds like. And yet it is so much more than anything consumers and marketers have been able to grasp yet. But some are getting close. Indeed, experiential marketing and advertising is creating a new … Continue reading
Posted in Uncategorized
Tagged amazon, experiential advertising, experiential marketing, interactive, Nike, shopping, Social Media
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