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- Does Cyber Monday Really Matter in a COVID-19 World? December 3, 2020
- Restaurant Suicide When the Marketing Message is Wrong December 2, 2020
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- Different, Not Less: Why Brands Must Be Inclusive of People with Disabilities December 1, 2020
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Tag Archives: Student
Calling All OfficeMax Elves
The holidays are just around the corner and a well-developed holiday marketing campaign can live forever. In 2006 OfficeMax developed a campaign called Elf Yourself, which got almost 200 visits every second after its launch. This success of the campaign … Continue reading