Monthly Archives: September 2016

One day in early September, almost a week before Apple’s launch event, I was surprised to see a post cross my newsfeed. “My FitBit is near retirement, and I’m looking to replace it,” my friend wrote. “Is an Apple Watch … Continue reading →

Did you notice? Apparently being a power mommy is trending on all media platforms. Early adopter Lorde explains her admiration for Kim Kardashian as the twittersphere catches on (Lorde, 2014): Brands have also taken notice.  Fashion Brand Kenzo kicked off New … Continue reading →

Advertisements are everywhere we look.  If you spend any amount of time online, you know that nearly everything you click on has some kind of advertisement associated – somewhere.  South Park dedicated an entire season’s plot on the prevalence of … Continue reading →

Texting and driving has been described as a deadly epidemic, and as more drivers take to the roads, smart phone in hand, many companies have joined the movement to make our roads safer. Public service announcements, typically reserved for government … Continue reading →

My favorite part of Super Bowl Sunday is the commercials. I know I am not alone. This year, more than 111 million people watched Super Bowl 50. It was the third most watched Super Bowl in TV history. So, why … Continue reading →

The industries of marketing and advertising operate within strict regulations, monitored by the Federal Trade Commission and intentionally public. However, even with constant oversight and truth-in-advertising laws in place, these industries still have significant leeway to violate ethical standards of … Continue reading →

American Olympic swimmer Ryan Lochte has been in the headlines recently for his shameful appearance in the Rio Olympics earlier this year. Now he is trying to win back fans and the American audience on the dancefloor of ABC’s “Dancing … Continue reading →

Do you ever wonder why your iPhone slows down after a couple years, especially before a new iPhone release? Is this a trap or a creative business strategy? This phenomenon is known as the ‘iPhone slow’ and has consumers around … Continue reading →

While completing my post for this week’s discussion “Ethical Ads?” surprisingly I came across some unethical ads while I was reading an article discussing the unethical ad that I was researching…so I thought to use this blog post to continue … Continue reading →