Monthly Archives: November 2019

Saturday Night Live (SNL) is a popular comedy show, in which celebrity hosts join an ensemble of comedic actors often to perform funny sketches. A lot of the time, pop culture references or brands become the brunt of the joke … Continue reading →

Do you know the most crowded place around USC campus recently? Surprisingly, many people will tell you the same answer- Popeyes Louisiana Kitchen, which is famous for its fried chicken. Its latest product, chicken sandwiches, were sold out just two … Continue reading →

Technology has shifted how society watches television. Streaming capabilities have given consumers reason to get rid of any sort of cable they have ever had. Watching TV on the go, is the direction our world is heading. All of the … Continue reading →

Instagram is a social media site that requires constant validation and justification from your peers. Not through them texting or telling you about your post. But the justification comes from how many “likes” one receives on a post. The higher … Continue reading →

On November 4th, Facebook unveiled a new logo that meant to represent the parent company that owns Facebook, Instagram, WhatsApp, and more. The logo just says “Facebook,” but in a really bland and generic font that looks like it would … Continue reading →

In November 2019, a Chinese snack brand Bai Cai Wei held a Snack Show. The Show floor no longer just belongs to fashion, and it is used as a new type of marketing, similar to the pop-up events. Bai Cai … Continue reading →

I am helping a store called Shine Marketplace to do marketing recently. It is the first Chinese streetwear store in the U.S. How to effectively help brands to be recognized in the U.S. is the hardest question that we need … Continue reading →

Brands are gearing up for the upcoming Black Friday. As the busiest shopping season of the year, Black Friday will bring huge profits to businesses. According to Shopify, companies generated more than $1.5 billion online in revenue at this time … Continue reading →

As a Chinese social network created by Bytedance in 2017, TikTok enables its users to produce, publish and watch short music videos. Its primary target audiences are young people under 24 years old. Moreover, it has been increasingly popular around … Continue reading →

On November 2 2019, the celebrity designer and former “Runway Project” judge, Zac Posen announced that he was shutting down his company. A Lookback Zac Posen rose to fame after his design for the famous supermodel Naomi Campbell. After that, … Continue reading →