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- Does Cyber Monday Really Matter in a COVID-19 World? December 3, 2020
- Restaurant Suicide When the Marketing Message is Wrong December 2, 2020
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- Different, Not Less: Why Brands Must Be Inclusive of People with Disabilities December 1, 2020
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- Are Kids still Kids? November 30, 2020
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Tag Archives: targeted marketing
Life is like a Targeted Ad, You Never Know What You’re Gonna Get? Or Do You?
Remember the days when you could simply scroll through social media, visit a website or check your email inbox without being influenced by outside sources? The days when your life was unperturbed by targeted ads, constantly trying to sell you … Continue reading
How many times have targeted ads aimed right at you?
Thanks to big data and social media, the marketing and advertising world is becoming more efficient. These technologies help us filter all those unnecessary exposure to irrelevant content, and thus optimize advertisers’ media budget. (And of course, invade our privacy.) … Continue reading