Monthly Archives: November 2016

Bad Behavior at the CMAs- Beyonce and the Dixie Chicks

Beyonce killed it at the CMA Awards!  Beyonce is a global entertainer.  She’s known all over the world.  She’s one of the most beautiful women in the world and is a triple threat as she sings, dance and acts. She … Continue reading

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FLOTUS AKA “The Closer”

Since Election Day is almost upon us, the status of the United States Presidency seems to dominate all media platforms almost all of the time. President Barack Obama, Hilary Clinton, Donald Trump, and many other politicians, pundits, and bloggers have … Continue reading

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Meatless Marketing

About three years ago, I transitioned from meat eater, to vegetarian, to vegan, and back to vegetarian again. In just that short amount of time I’ve noticed a huge surge in “meatless marketing”. It used to be that people thought vegetarians … Continue reading

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How Social Media Has Changed Marketing?

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  Social Media has revolutionized not only the way we communicate and interact but also marketing practices. It was not time along that traditional marketing relayed on television, print, radio, direct mail and outdoors to sell and promote a product. … Continue reading

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Health Regulatory Firm Used as a Pawn by Corporate Giants in Grand Marketing Strategy

Many organizations are involved in creating and selling products that are particularly harmful for human health. These products are usually addictive in nature and are found to be involved in adversely affecting our health. These corporate giants are also required … Continue reading

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Sports Haters: The Next Level of Twitter Engagement

Once upon a time, we sat down to watch our favorite team (as long as it was in the same region where we lived) on  TV. Forget watching Barcelona Soccer playing Manchester, forget watching your daughter’s Division III volleyball team … Continue reading

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Using data to make decisions

For this week’s blog post, I decided to do a bit of research on Gary Vaynerchuk since we are reading his book, Jab, Jab, Jab, Right Hook, throughout this module. I found a recent news article from AdWeek that discusses … Continue reading

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Taking Out The Trash: Hefty’s New Election Season Ad

No matter where on the political spectrum you find yourself, election season is divisive, nerve-wracking, and exhausting.  It’s hard to tune out all of the sensationalistic rhetoric, and at the same time there is so much noise that it’s also … Continue reading

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Dog-Eat-Dog Marketplace!

The days of choosing between only two brands of dog food for your dog is long gone! At one time, Pedigree, Milkbone, and a few smaller competitor brands were the only choices to give man’s best friend. For feline enthusiasts, … Continue reading

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Click, click: #instabuy

You might have seen the “buy buttons” on social media platforms like Pinterest’s “buyable pins”; they have been around for a while but they haven’t really been adopted by consumers (Halzack, 2016). Reluctance from buying from a place other than … Continue reading

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