Monthly Archives: April 2016

Recently, a McDonald’s advertisement launched in Taiwan, my home country, caught my attention. The purpose of the commercial was to market McDonald’s “chat cup” for McCafe, a cup that would allow one to warmly greet others with words and great … Continue reading →

It should come as no surprise that sports are big business and advertising during a sporting event. Whether it’s a television commercial airing during the event or sponsorships at the stadium, businesses want to get their name seen by as … Continue reading →

When March expires, we all digest personal and professional messages with a bit of skepticism.  When a friend’s April Fool’s prank goes awry, the embarrassment is usually slight.  But when a major company chooses to put its brand on the … Continue reading →

On the day before the release conference of Samsung, Facebook announced the news that it would apply 360- degree video streaming media technology on Samsung VR Gear head display. Facebook’s reliable business partner, intelligent mobile phone giant HTC also unveiled … Continue reading →

Let’s just start by saying that I am NOT a fan of Jagermeister.  And not because I dislike the strong, licorice taste of the alcohol…but because back in my early 20s– I had one to many “Jaeger bombs” with my … Continue reading →

I’ll start off by saying that this post is prompted by my personal experience. I’m currently 6 months pregnant, and, as a result, have had a whole slew of new advertisements, flyers, coupons, come my way. It’s almost unbelievable the … Continue reading →

CAN-SPAM is the U.S. federal regulation regarding the sending of commercial email and messages. Besides email, something else that’s covered under CAN-SPAM is SMS messaging. To give a little background around CAN-SPAM… What does ‘CAN-SPAM’ even mean? CAN-SPAM’s full name is Controlling the … Continue reading →