Tag Archives: Social Media Strategy

Tik Tok, You Don’t Stop

Oh great. A new social network. Tell me about it. Tik Tok is a new social network app that sells itself as storytelling from the gut, “video storytelling told in 15 seconds.” Yes, the teens are all over it. China … Continue reading

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The Rise of the Influencer

While it may be simmering down, the pursuit of influencers and “every day” social media bloggers has had an immersive impact on the consumer packaged goods industry, and goes beyond the typical celebrity endorsements that used to dominate the past. … Continue reading

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About-Face: Time to rethink your Facebook marketing strategy

Recently, Facebook’s CEO announced platform changes that will reduce News Feed content from businesses, brands and media to better connect users with friends and family.  According to Zuckerberg, Facebook is focused on improving the experience by “helping users find relevant … Continue reading

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