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Recent Posts
- Tokyo 2020 Summer Games Are Underway: Let Paris Host the Next Summer Olympics, Los Angeles Can Wait. July 23, 2021
- Fast Fashion VS. Sustainable Fashion: Why Consumers Should Be Encouraged, Not Shamed December 16, 2020
- How to Grow Your Brand on Social Media in 2021 December 8, 2020
- Rolex – Will the Bubble burst? December 8, 2020
- Body Positivity Unconventional Beauty is the New Black December 7, 2020
- Hello, Can You Hear Us Now: Tips on Socially Listening December 7, 2020
- I Should Have Bought That! December 7, 2020
- Communicating To The Public During a Global Pandemic December 7, 2020
- Film Marketing During COVID-19 December 6, 2020
- Customer Relations In College Athletics and Beyond. The Ultimate Pitchman. December 4, 2020
- Hermes: Weathering The Pandemic Storm, Against All Odds. December 4, 2020
- Tap into the new business cards of 2020! December 3, 2020
- Does Cyber Monday Really Matter in a COVID-19 World? December 3, 2020
- Restaurant Suicide When the Marketing Message is Wrong December 2, 2020
- Pivot Game Crazy December 2, 2020
- Gladiator Sales 101 December 1, 2020
- Different, Not Less: Why Brands Must Be Inclusive of People with Disabilities December 1, 2020
- When Art Meets Fashion and Why it Works November 30, 2020
- Machine Learning vs. Advertisers November 30, 2020
- Are Kids still Kids? November 30, 2020
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Meta
Category Archives: Uncategorized
Where there’s an Apple, there is a Samsung.
While everybody is still talking about Apple’s new big screen smartphone iPhone 6 Plus, Samsung has released a new ad for its upcoming Samsung Galaxy Note 4, which mocks subtly: Apple is copying Samsung, three year later! Galaxy Note 4 … Continue reading
Sending the Exclusive Anti-Abuse Message
We have already initiated a good many discussions regarding various marketing and advertising campaigns from different brands. Another big part of the advertising field, as known as the educational promotion campaigns from the non-profit organization, should also be given … Continue reading
Posted in Uncategorized
3 Comments
NFL brand and marketing crisis: female and children abuses
For a sport fanatic like me, September is a great month: rival college football teams battle for a spot in the newly added playoffs, MLB teams battle for the last wild-card spots available but, most of all, the NFL season starts. Though, … Continue reading
Posted in Uncategorized
1 Comment
Hello Happiness?
Video Link: Coca Cola: Hello Happiness This video called ‘Hello Happiness’ was published by Coca-Cola in March 2014. It depicts South Asian construction laborers in the United Arab Emirates using the tops of Coca-Cola bottles as currency in a branded phone booth that … Continue reading
Posted in Uncategorized
6 Comments
Tinder? Good idea or not?
The story about the new dating app “Tinder” being used by Olympic athletes caught my interest. It is supposed to put out your picture for others to say yes or no to hanging out with you. The people are within a … Continue reading
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Mixing Mascots
I really like the Geico lizard being apprehensive about insuring the brown m&m. The humpday camel spot with Ms. Brown is even funnier. Great win-win in this positive mash-up: http://adage.com/article/news/m-m-s-geico-s-characters-star-tv-ad/291971/ Obviously humor and multiple spokes-creatures help Geico be successful.
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Taco Bell Breaks Into Breakfast
I am having a great time watching the breakfast advertising wars between McDonalds and Taco Bell right now. If you have not seen the Taco Bell breakfast commercial yet watch it here. https://www.youtube.com/watch?v=PKAcOawiaNk. The ad features people named Ronald McDonald, … Continue reading
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5 Comments
Breakfast is at war
Nothing new about that. Mexican fast food chain, Taco Bell, broke into a new menu daypart last week: Breakfast; and they did it with nothing better than one competitive (-and some may allege “creative”) advertising campaign. The “Big Idea”? Ronald … Continue reading
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10 Comments
Social media is positioned for the most part to make brands feel as though it’s a free way to communicate with people. And the fact remains that social media is still free to use; however, it’s starting to and … Continue reading
Media Mavericks
Back in the 1980’s and part of the 1990’s before the internet really took hold, divorce was just as scandalous as an affair. People could be winners in the image race by how they behaved and took charge of the … Continue reading
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12 Comments