-
Recent Posts
- Tokyo 2020 Summer Games Are Underway: Let Paris Host the Next Summer Olympics, Los Angeles Can Wait. July 23, 2021
- Fast Fashion VS. Sustainable Fashion: Why Consumers Should Be Encouraged, Not Shamed December 16, 2020
- How to Grow Your Brand on Social Media in 2021 December 8, 2020
- Rolex – Will the Bubble burst? December 8, 2020
- Body Positivity Unconventional Beauty is the New Black December 7, 2020
- Hello, Can You Hear Us Now: Tips on Socially Listening December 7, 2020
- I Should Have Bought That! December 7, 2020
- Communicating To The Public During a Global Pandemic December 7, 2020
- Film Marketing During COVID-19 December 6, 2020
- Customer Relations In College Athletics and Beyond. The Ultimate Pitchman. December 4, 2020
- Hermes: Weathering The Pandemic Storm, Against All Odds. December 4, 2020
- Tap into the new business cards of 2020! December 3, 2020
- Does Cyber Monday Really Matter in a COVID-19 World? December 3, 2020
- Restaurant Suicide When the Marketing Message is Wrong December 2, 2020
- Pivot Game Crazy December 2, 2020
- Gladiator Sales 101 December 1, 2020
- Different, Not Less: Why Brands Must Be Inclusive of People with Disabilities December 1, 2020
- When Art Meets Fashion and Why it Works November 30, 2020
- Machine Learning vs. Advertisers November 30, 2020
- Are Kids still Kids? November 30, 2020
Recent Comments
- Don K Ochoa on Rolex – Will the Bubble burst?
- helpful site on Fast Fashion VS. Sustainable Fashion: Why Consumers Should Be Encouraged, Not Shamed
- medium.com on Fast Fashion VS. Sustainable Fashion: Why Consumers Should Be Encouraged, Not Shamed
- Olympus Vapor on Gladiator Sales 101
- Candace on 2020, Was it Really So Bad?
Archives
- July 2021
- December 2020
- November 2020
- October 2020
- September 2020
- June 2020
- May 2020
- April 2020
- March 2020
- February 2020
- January 2020
- December 2019
- November 2019
- October 2019
- September 2019
- August 2019
- July 2019
- June 2019
- May 2019
- December 2018
- November 2018
- October 2018
- September 2018
- April 2018
- March 2018
- February 2018
- January 2018
- September 2017
- August 2017
- July 2017
- June 2017
- May 2017
- April 2017
- March 2017
- February 2017
- January 2017
- December 2016
- November 2016
- October 2016
- September 2016
- April 2016
- March 2016
- February 2016
- January 2016
- August 2015
- July 2015
- June 2015
- May 2015
- December 2014
- November 2014
- October 2014
- September 2014
- April 2014
- March 2014
- February 2014
- December 2013
- November 2013
- October 2013
- September 2013
- April 2013
- March 2013
- February 2013
- November 2012
- October 2012
- September 2012
- August 2012
- July 2012
- June 2012
- May 2012
- May 2011
- April 2011
- March 2011
- February 2011
- January 2011
Categories
Meta
Category Archives: Uncategorized
Trump The Snapchatter: Should Mr. President shut up on social media?
Former President Barack Obama has been lauded for running a very successful election campaign by using Integrated Marketing Communication strategies and effectively tapping the potentials of social media. He was the first president to have a real presence on Twitter, … Continue reading
Posted in Uncategorized
4 Comments
Life is like a Targeted Ad, You Never Know What You’re Gonna Get? Or Do You?
Remember the days when you could simply scroll through social media, visit a website or check your email inbox without being influenced by outside sources? The days when your life was unperturbed by targeted ads, constantly trying to sell you … Continue reading
The Results are in, You are NOT the Terrorist!
Scrolling through Facebook we see constantly see baby photos, memes, and inspirational or cautious stories that are shared several thousand or million times. Who are these people in these stories and is it true? Facebook is taking a stand against … Continue reading
Merry Christmas Guerrilleros, Colombia Wants You to Come Home
Clients traditionally ask advertisers to create campaigns with the intent of selling a product, or developing their brand’s reputation. But what if your client was a country ravaged by Civil War for over 50 years, and what they wanted was … Continue reading
Posted in Uncategorized
Comments Off on Merry Christmas Guerrilleros, Colombia Wants You to Come Home
Gretchen, stop trying to make “Green Monday” happen!
I was bombarded with a slew of interesting promotional emails yesterday, all with the same two words in the subject line: GREEN MONDAY. Wait, what? Didn’t we just “celebrate” Black Friday, then Cyber Monday after that? Who started this and … Continue reading
Posted in Uncategorized
Tagged Christmas, green monday, holiday shopping, unethical practicese
2 Comments
Are Apple’s AirPods Ready For the Public?
Gone are the days of the 3.5 mm headphone jack, in addition to wired head phones. Is this the way of the future? According to Apple, it sure is. Still, it’s been a long time coming, and customers are chomping at … Continue reading
Posted in Uncategorized
1 Comment
Is that an ad? Using Celebrities to Push Products.
Celebrities and athletes have millions of social media followers. So, it makes sense that companies will send free products hoping to see it used in a post. From the Kardashians, to Real Housewives, to actors and actresses fans want to … Continue reading
Posted in Uncategorized
1 Comment
Prime Time Mobile Television: Dipping into the Sports Stream
It is no surprise that television viewership has been on a steady decline over the last few years. It has come to the point where the value of the Nielsen ratings system is now being questioned. Streaming services have a lot to … Continue reading
Posted in Uncategorized
1 Comment
Uber & Lyft vs. Traditional Rental Cars
With all the recent talk of Uber, its expansion, and of self-driving cars (Davies, 2016), many may not have noticed that conventional rental car companies’ profits are waning in the wake of the successes of Uber, Lyft, and other new transportation companies. … Continue reading
Posted in Uncategorized
7 Comments
Don’t Shoot or Stab or Bludgeon the Messenger
I will not die in this spot. I’m sitting at my desk at a Southern California community college. It’s the best in the nation, at least from my biased perspective. But it could be any college. Or a church. Or … Continue reading