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- Does Cyber Monday Really Matter in a COVID-19 World? December 3, 2020
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- Different, Not Less: Why Brands Must Be Inclusive of People with Disabilities December 1, 2020
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Meta
Tag Archives: Nokia
Made to stick in a good way
New York Times bestseller, Heath brothers’ Made to Stick, inspires me in many ways as and beyond a marketer. Its SUCCESs model, referring to create a simple unexpected concrete credentialed emotional story, is also extremely helpful for creatives to generate … Continue reading
Posted in Uncategorized
Tagged Advertising, Apple, Marketing, Microsoft, Nokia, Non-profit organization, Samsung
2 Comments
“Windokia” or “Nokrosoft”? Neither.
One of the biggest (and probably the saddest) technology news recently was about the deal between Microsoft and Nokia, with the former company acquired the “Asha” and “Lumia” device name brand trademarks, while the Nokia brand will still be used … Continue reading