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- Tokyo 2020 Summer Games Are Underway: Let Paris Host the Next Summer Olympics, Los Angeles Can Wait. July 23, 2021
- Fast Fashion VS. Sustainable Fashion: Why Consumers Should Be Encouraged, Not Shamed December 16, 2020
- How to Grow Your Brand on Social Media in 2021 December 8, 2020
- Rolex – Will the Bubble burst? December 8, 2020
- Body Positivity Unconventional Beauty is the New Black December 7, 2020
- Hello, Can You Hear Us Now: Tips on Socially Listening December 7, 2020
- I Should Have Bought That! December 7, 2020
- Communicating To The Public During a Global Pandemic December 7, 2020
- Film Marketing During COVID-19 December 6, 2020
- Customer Relations In College Athletics and Beyond. The Ultimate Pitchman. December 4, 2020
- Hermes: Weathering The Pandemic Storm, Against All Odds. December 4, 2020
- Tap into the new business cards of 2020! December 3, 2020
- Does Cyber Monday Really Matter in a COVID-19 World? December 3, 2020
- Restaurant Suicide When the Marketing Message is Wrong December 2, 2020
- Pivot Game Crazy December 2, 2020
- Gladiator Sales 101 December 1, 2020
- Different, Not Less: Why Brands Must Be Inclusive of People with Disabilities December 1, 2020
- When Art Meets Fashion and Why it Works November 30, 2020
- Machine Learning vs. Advertisers November 30, 2020
- Are Kids still Kids? November 30, 2020
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Meta
Monthly Archives: November 2016
How can I miss you when you don’t go away? Digital Advertising in an Ad Blocker age
ADBlock Plus, a cross-platform ad blocking software, fancies itself to be an easy to use addition to the web browser Firefox. While it was not the only ad blocker on the market, It provided a comprehensive ad blocking service, and … Continue reading
Posted in Uncategorized
4 Comments
Where Are The Female Uber Drivers
Many times when we think about Uber drivers the first thought that comes to our minds are male drivers. Women Uber drivers are very hard to find we rarely see them even though from time to time we may hear … Continue reading
Posted in Uncategorized
4 Comments
Brands Use Ads To Stand Up For Their Values
It’s fair to say that 2016 has been a year marked by the growth of nationalist sentiment and the awareness that a mental divide between “us versus them” is well and alive in many countries. In particular, two developed western … Continue reading
Posted in Uncategorized
1 Comment
Survival Tips For Employees Going Through a Merger!
Several years ago, it was announced that the company that I work for would be acquired and would merge with a conglomerate. Being part of senior management, I sit on both sides of the fence, I was immediately concerned with … Continue reading
Posted in Uncategorized
2 Comments
Using Social Media for Holiday gift ideas
Each year around Thanksgiving time I go through the same process of asking the kids what they want for Christmas. As they have grown up, their list contains less items but more expensive items like laptop computers, gaming systems, cars, … Continue reading
Posted in Uncategorized
2 Comments
So Many Surveys!
Online experiences seem to be inundated with surveys. Whether you are surfing the web, shopping online, or browsing your social media outlets, you are guaranteed to run across a survey. There are many reasons why surveys are so prevalent in … Continue reading
Secret Sauce to Effective Marketing
I recently came across a blog post by Strong Social. It didn’t necessarily state anything new or revolutionary. It did however bring attention to something simple and obvious that is extremely critical to anyone who works in communication: It is … Continue reading
“Why aren’t there more Latinos prominent in television and film”
It seems that every year Latinos are passed up when it comes to lead characters on television and especially in film. For years, Latino organizations like The National Council of La Raza (NCLR), The Imagen Foundation and National Association of … Continue reading
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‘I’m With Her’: Deconstructing Clinton’s Failed Presidential Bid
It’s highly doubtful that Hillary Clinton’s campaign slogan doomed her presidential hopes. No, that falls into another area of communication: her inability to connect with people on a human level. But, roll with me here a minute on the slogan. … Continue reading
A Blast from the Past: The Power of Nostalgia Marketing
We’ve all been a part of a conversation like this: “Whatever happened to [insert favorite childhood toy, candy, cartoon]? Kids nowadays don’t know what they’re missing. They should totally bring that back.” If you’re like me and grew up in … Continue reading
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5 Comments