Category Archives: Uncategorized

The other night I thought I’d try one of the newest and hippest restaurants in town that everyone’s been talking about over social media. I figured it was worth a try to see what all the hype was about. Unfortunately, … Continue reading →

The concept of integrated marketing communications has been continuously evolving over the years, but one question that remains is HOW exactly has it changed from then…..to now? This comic definitely holds true as there are still a number of companies … Continue reading →

The other day, while scrolling through Instagram, I came across a photo of Kim Kardashian.   Beautiful, right?  That’s pretty undeniable. However, if you ask me, it seems a bit unrealistic. There’s not ONE flaw to be found in this picture. … Continue reading →

In my previous job as Marketing Specialist for a mid-sized company, which I will call Company X, I encountered a situation that was rather odd to me – the number of brands within one company. The brand portfolio was enormous, … Continue reading →

Telehealth Communications  In today’s information society, anyone can track their personal health information through technology devices. The trend is catching on in health care with the rise of telemedicine. Many health care practitioners have the ability to conduct consultations with … Continue reading →

Hello Kitty has officially turned 40 and I am just as obsessed with her now (20 years later) as when I was in elementary school. I used to think it was just me and a crazy few who had shared … Continue reading →

One of the world’s most recognizable consumer electronics brands has recently announced that at least of the 16 board members, including CEO and President Hisao Tanaka, are resigning over a billion dollar accounting scandal. Toshiba, a Japanese corporation, has been … Continue reading →

Millennials love BuzzFeed. It’s undeniable. I can’t log on to Facebook and scroll for more than ten seconds without seeing someone share a Buzzfeed article or quiz, my friends are constantly sending me Buzzfeed links and lets not even get … Continue reading →

  We all aware how much brands influence the purchasing power Millennials control as the largest generation in the United States. Over the next few years Latinos will account for more than 80% of the growth in the population of … Continue reading →