Category Archives: Uncategorized

Pinning Away Our Paycheck

I love Pinterest. I am a fan of most social media such as Facebook, LinkedIn, Instagram, Snapchat…but Pinterest has become quickly a favorite of mine. I can make virtual boards of future dinners/desserts, outfit ideas, fitness routines, favorite celebrities…it’s amazing! … Continue reading

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Wanna Play?

When was the last time you went down a slide or took a ride on a swing? Games of pirates, fairies, space wars, mystery seekers and princesses fill the playground daily. Can you feel it? Do you remember when you … Continue reading

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Un-following the “In-Crowd”: When Agency’s Go Against Social Norms

On Monday, June 1st, Caitlyn Jenner made her very public debut to the world on the cover of Vanity Fair Magazine. In addition to the magazine cover, Ms. Jenner also joined Instagram and Twitter where she quickly surpassed a record … Continue reading

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Law Enforcement and Social Media

Law Enforcement and Social Media Historically, law enforcement agencies are frowned from discussing on-going investigations or seek public assistance due to the confidential nature of the profession. One primary concern was not to disclose any discovery of the information as … Continue reading

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Emojis…Emojis Everywhere

Emojis. The icons that express when we’re happy… when we’re sad… and when we don’t have time for someone’s…well… Emojis have become so ingrained in everyday conversation. So much so, that sometimes, it’s the only communication… Now I know what … Continue reading

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Presidential hopefuls seek new ways in reaching millennials

The presidential election season is heating up as new candidates declare their intentions to run for America’s most powerful government position. Although the 2016 election is still a year and a half away, those aspiring for the position of Commander … Continue reading

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How Marketers Can Win Over Generation Z’s 8-Second Attention Span

Marketers have spent the last few years trying and trying to get into the minds of Millennials aka The World Wide Web generation. Just when they thought they had everything figured out, Generation Z showed up on the scene and presented a new problem. … Continue reading

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What You See is Not Always What You Get

Imagine two seventeen year-old Catholic high school girls writing about subliminal advertising in the early 1980’s and discussing images that included s-e-x.  Well those “rebels” were me and my friend Raquel.  We wrote our “team” term paper on subliminal advertising … Continue reading

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Branding: Is it worth it?

The idea of brand building began when companies took notice of psychological research that showed patterns in how people made decisions. Businesses realized they could use these tactics to get more people to make the decision to buy their product. … Continue reading

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Is Your Good Story, Good Enough? – These 3 Steps Can Help

Ok I admit it, I’m so guilty of scrolling through my news feed and clicking the story about the pregnant man or the smoking toddler, but let’s face it we don’t all get to pitch such compelling news stories (insert sarcastic *wink-wink)! With the overwhelming … Continue reading

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