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- Fast Fashion VS. Sustainable Fashion: Why Consumers Should Be Encouraged, Not Shamed December 16, 2020
- How to Grow Your Brand on Social Media in 2021 December 8, 2020
- Rolex – Will the Bubble burst? December 8, 2020
- Body Positivity Unconventional Beauty is the New Black December 7, 2020
- Hello, Can You Hear Us Now: Tips on Socially Listening December 7, 2020
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- Communicating To The Public During a Global Pandemic December 7, 2020
- Film Marketing During COVID-19 December 6, 2020
- Customer Relations In College Athletics and Beyond. The Ultimate Pitchman. December 4, 2020
- Hermes: Weathering The Pandemic Storm, Against All Odds. December 4, 2020
- Tap into the new business cards of 2020! December 3, 2020
- Does Cyber Monday Really Matter in a COVID-19 World? December 3, 2020
- Restaurant Suicide When the Marketing Message is Wrong December 2, 2020
- Pivot Game Crazy December 2, 2020
- Gladiator Sales 101 December 1, 2020
- Different, Not Less: Why Brands Must Be Inclusive of People with Disabilities December 1, 2020
- When Art Meets Fashion and Why it Works November 30, 2020
- Machine Learning vs. Advertisers November 30, 2020
- Are Kids still Kids? November 30, 2020
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Monthly Archives: February 2020
Gayle King Said What?
Amid the passing of Kobe Bryant and eight others in a fatal helicopter crash on January 26, 2020, a brief interview clip published on February 6, 2020 featuring CBS Morning Anchor Gayle King and WNBA legend Lisa Leslie, has caused … Continue reading
Posted in Uncategorized
5 Comments
Are you on meth yet? They are in South Dakota
Addiction to methamphetamines, or meth, has grown into a huge problem in the United States, amounting thousands of overdose deaths each year and millions of dollars spent on treatment, medical and other associated costs. Meth usage also destroys countless of … Continue reading
Cosmetics and Climate Change: Is the Beauty Industry About to Enter an Ugly Phase?
Have you ever felt guilty about using a product due to political issues? I have! With all the political problems the earth is facing today, it is common for us consumers nowadays to feel shameful about the products we apply … Continue reading
Subscription-based Disney+ ad free, but for how long?
When I received an email from Verizon Wireless offering me one free year of Disney+ I immediately signed up! The chance to enjoy it for one year free thrilled me! When do you ever get to enjoy anything for free – and … Continue reading
If it ain’t broke, don’t fix it – unless you’re the NBA and a 3 million signed petition asks you to do so…
16-year-old, Nikyar Moghtader, of Vancouver, Canada started a petition on Change.org to implement the image of Kobe Bryant into the National Basketball Association’s infamous logo just last week… and it has already reached over 3 million signatures. The tragic helicopter … Continue reading
Posted in Uncategorized
7 Comments
Straw Wars?
Last year, I was listening to the radio, and I heard a new term, “paper straw.” One of the listeners was on the air, talking about how disgusting paper straw was. The host asked the listener, “didn’t you see that … Continue reading
Posted in Uncategorized
6 Comments
HAPPY SUPER BOWL SUNDAY… or is it Week?
The Super Bowl is an American pastime that brings everyone together. Even non-sports fans can unite with their football-obsessed friends and enjoy a good party with wings, beer and dip; watching the latest blunder at the half-time show; and of … Continue reading
Posted in Uncategorized
Tagged Advertising, amazon, Commercials, Doritos, football, marketing communications, pepsi, Star Wars, Super Bowl, super bowl ads, super bowl Liv
10 Comments
Can (or Should) Your Favorite Brand Have a Sex Life?
If the notion a brand could have a sex life piqued your curiosity, you might have been one of the 111,500 people who retweeted a risqué December 2019 post from Netflix, or one of the 440,000 who “liked” it as … Continue reading
Posted in Uncategorized
Tagged brand management, Branding, brands, Social Media, social media marketing, Twitter
10 Comments