Tag Archives: Social Media

Hello, Can You Hear Us Now: Tips on Socially Listening

Contactless payments. Delivery On-demand. E-commerce enablement. Three tech enablements that set companies apart amid the drastic cultural shifts fast-tracked by COVID. As a marketer, the ability to read people’s minds and spot emerging consumer behaviors is invaluable. And the global … Continue reading

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Are Kids still Kids?

“Don’t forget to like, comment, and smash that subscribe button!” says almost every YouTuber, ever. YouTube has become a platform where many creators and internet celebrities share their daily lives, creativity, and new upcoming trends. Because YouTube is a platform … Continue reading

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What’s up with The Social Dilemma?

Warning! Major spoilers ahead. Netfilx’s new documentary film, The Social Dilemma, exposes concerns surrounding heavy use of social media and narrows in on the following facts (The Social Dilemma, n.d.): User designs and experiences of social media sites are addicting and … Continue reading

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Authenticity and the Influencer: The Ultimate Paradox

You slowly open one eye. What time is it? Ten minutes before your alarm goes off. Perfect! You can either sleep for ten more minutes or check your phone before it’s time to wake up. You contemplate for no more … Continue reading

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Is this tweet on?

For many years, I performed stand-up comedy. Stand up, to me, is one of the most phenomenal art forms. But tough. The only way to get funny is to spend many years not being funny in front of a lot … Continue reading

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Can (or Should) Your Favorite Brand Have a Sex Life?

If the notion a brand could have a sex life piqued your curiosity, you might have been one of the 111,500 people who retweeted a risqué December 2019 post from Netflix, or one of the 440,000 who “liked” it as … Continue reading

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Tik Tok, You Don’t Stop

Oh great. A new social network. Tell me about it. Tik Tok is a new social network app that sells itself as storytelling from the gut, “video storytelling told in 15 seconds.” Yes, the teens are all over it. China … Continue reading

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PSA: Don’t forget to be “social” on social media.

Social media used to be the “new” thing that everyone needed to jump on, “make sure you have a social media page” would be the number one recommendation when starting your brand marketing communication strategy. Nowadays however, social media is … Continue reading

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What’sApp . . . What’sThat?

Up until a few months ago, I worked at a BMW Dealership in sunny Downey, CA (for those of you who don’t know: home of The Carpenters . . . yes, those Carpenters). Working at a dealership, you get to … Continue reading

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Does This Pique Your Pinterest? The Untapped Genius of Pinterest Marketing

Although often ignored by SEO experts, Pinterest can be a valuable tool for driving traffic to your website. First of all, Pinterest has a remarkably expansive audience. According to the company, 250 million people use Pinterest each month, and 50% … Continue reading

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