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Recent Posts
- Tokyo 2020 Summer Games Are Underway: Let Paris Host the Next Summer Olympics, Los Angeles Can Wait. July 23, 2021
- Fast Fashion VS. Sustainable Fashion: Why Consumers Should Be Encouraged, Not Shamed December 16, 2020
- How to Grow Your Brand on Social Media in 2021 December 8, 2020
- Rolex – Will the Bubble burst? December 8, 2020
- Body Positivity Unconventional Beauty is the New Black December 7, 2020
- Hello, Can You Hear Us Now: Tips on Socially Listening December 7, 2020
- I Should Have Bought That! December 7, 2020
- Communicating To The Public During a Global Pandemic December 7, 2020
- Film Marketing During COVID-19 December 6, 2020
- Customer Relations In College Athletics and Beyond. The Ultimate Pitchman. December 4, 2020
- Hermes: Weathering The Pandemic Storm, Against All Odds. December 4, 2020
- Tap into the new business cards of 2020! December 3, 2020
- Does Cyber Monday Really Matter in a COVID-19 World? December 3, 2020
- Restaurant Suicide When the Marketing Message is Wrong December 2, 2020
- Pivot Game Crazy December 2, 2020
- Gladiator Sales 101 December 1, 2020
- Different, Not Less: Why Brands Must Be Inclusive of People with Disabilities December 1, 2020
- When Art Meets Fashion and Why it Works November 30, 2020
- Machine Learning vs. Advertisers November 30, 2020
- Are Kids still Kids? November 30, 2020
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Tag Archives: Internet marketing
What happened after I unsubscribed from GROUPON’s emails? I resubscribed! GROUPON’s impressive persuasion strategy
What will you do when your inbox is occupied by dozens of marketing emails from the same company? I guess you will probably do the same as I always do: click the unsubscribe link and say goodbye to those emails. … Continue reading
Posted in Uncategorized
Tagged Email marketing, Email Subscription, Guilt marketing, Internet marketing, marketing strategy
2 Comments
Tablets Take a Shopping Trip
As I discussed in my last article on the blog, Making Marketing Mobile, companies have to ensure that their integrated marketing plans include concentration on the digital space. More specifically, this focus will need to be targeted to mobile device … Continue reading
Posted in Uncategorized
Tagged Advertising, Apple, browsers, e-commerce, Integrated Marketing, Internet marketing, iOS, iPad, mobile apps, PC, tablets, University of Southern California
1 Comment
Being more Transparent might make your Business Invisible
Of course the title is a joke, but the goal is to be more transparent with customers, right? Well, what better way than to let your customers visit your entire location 24/7 from anywhere in the world. No, I’m not … Continue reading
Don’t bug me, I’m pinning.
Pinterest is one of my favorite websites. And not just because when I discovered it last fall, I was a busy grad student trying to decorate my new home and plan a wedding. I like it because it’s such a … Continue reading
Blogging: easy money and glamour…or waste of time?
Blogging has undoubtedly taken off over the last few years. It seems like everyone is blogging these days: moms, teenagers, self-proclaimed chefs, fashion lovers and techies to name a few. Successful bloggers in the fashion industry are invited to exclusive … Continue reading
Posted in Uncategorized
Tagged blog, blogger, blogging, Facebook, Fashion, Internet marketing, Millennials, Pinterest, SEO, Twitter
3 Comments