Tag Archives: Facebook

Expect more of the Olympics on Facebook this summer.

Every 4 years, there comes an event that extreme sports fans and casual television channel surfers can agree on and enjoy…the Olympics. In the past, we had heard about the games on TV, from friends, on the radio and may … Continue reading

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Facebook is the Best Free Marketing Out There…Or Isn’t It?

Facebook marketing is free, right?  Post a page, get some likes and then your fans will automatically buy your product, go to your event or donate to your cause.  This is what social media is all about…isn’t it? This is … Continue reading

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Taking Brand Messaging to a whole other world.

FaceBooks recent IPO debacle, in contrast to Google’s more stellar public release, does not diminish the company’s intrinsic value. Its true value stems from its biggest asset, its more than 800 million registered users worldwide. Essentially it has become the … Continue reading

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Making Marketing Mobile

Another significant shift is beginning to occur in how consumers utilize the interactive space.  The growth of ownership and usage of mobile devices such as smartphones and tablets is beginning to affect user behavioral patterns and interactions with online content.  … Continue reading

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Blogging: easy money and glamour…or waste of time?

Blogging has undoubtedly taken off over the last few years. It seems like everyone is blogging these days: moms, teenagers, self-proclaimed chefs, fashion lovers and techies to name a few. Successful bloggers in the fashion industry are invited to exclusive … Continue reading

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This is Not Your Grandma’s Girl Scouts: The Centennial Re-branding of Girl Scouts of USA

It’s that time of year again – piles of brightly colored boxes are beginning to appear stacked high on tables outside storefronts all over the world. This is not a special holiday or shoe sale, but the annual Girl Scouts’ … Continue reading

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