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Recent Posts
- Tokyo 2020 Summer Games Are Underway: Let Paris Host the Next Summer Olympics, Los Angeles Can Wait. July 23, 2021
- Fast Fashion VS. Sustainable Fashion: Why Consumers Should Be Encouraged, Not Shamed December 16, 2020
- How to Grow Your Brand on Social Media in 2021 December 8, 2020
- Rolex – Will the Bubble burst? December 8, 2020
- Body Positivity Unconventional Beauty is the New Black December 7, 2020
- Hello, Can You Hear Us Now: Tips on Socially Listening December 7, 2020
- I Should Have Bought That! December 7, 2020
- Communicating To The Public During a Global Pandemic December 7, 2020
- Film Marketing During COVID-19 December 6, 2020
- Customer Relations In College Athletics and Beyond. The Ultimate Pitchman. December 4, 2020
- Hermes: Weathering The Pandemic Storm, Against All Odds. December 4, 2020
- Tap into the new business cards of 2020! December 3, 2020
- Does Cyber Monday Really Matter in a COVID-19 World? December 3, 2020
- Restaurant Suicide When the Marketing Message is Wrong December 2, 2020
- Pivot Game Crazy December 2, 2020
- Gladiator Sales 101 December 1, 2020
- Different, Not Less: Why Brands Must Be Inclusive of People with Disabilities December 1, 2020
- When Art Meets Fashion and Why it Works November 30, 2020
- Machine Learning vs. Advertisers November 30, 2020
- Are Kids still Kids? November 30, 2020
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Meta
Tag Archives: Marketing
Does This Pique Your Pinterest? The Untapped Genius of Pinterest Marketing
Although often ignored by SEO experts, Pinterest can be a valuable tool for driving traffic to your website. First of all, Pinterest has a remarkably expansive audience. According to the company, 250 million people use Pinterest each month, and 50% … Continue reading
Posted in Uncategorized
Tagged Marketing, Pinterest, Social Media, social media marketing
7 Comments
Google AND Facebook Say No to More Money: Both Firms Ban Cryptocurrency Advertising Indefinitely
On Wednesday, March 14th, Google confirmed that it was aligning with Facebook’s lead regarding cryptocurrency advertising by banning all advertisements on its advertising platforms and search results (Wilkes, 2018). This ban includes cryptocurrency products such as cryptocurrencies themselves, initial … Continue reading
Posted in Uncategorized
Tagged Advertising, Branding, CMGT 541, Cryptocurrency, digital marketing, Facebook, google, Marketing, University of Southern California, USC
Comments Off on Google AND Facebook Say No to More Money: Both Firms Ban Cryptocurrency Advertising Indefinitely
Opinions in Advertising and Marketing
We live in an era where politics are now apart of daily dialogue, and the once clear-cut line between politics and daily conversations have merged. when considering the current climate, and concern for human rights, brands have also taken sides … Continue reading
Hey, Alexa: Is it time for Voice Marketing?
It was not long ago many of us sport fanatics (or snacks fanatics, let’s be real) got together in the name of Super Bowl LII. As 103.4 millions of people gathered to watch the classic underdog story play out, defeating … Continue reading
Posted in Uncategorized
Tagged Advertising, amazon, Brand, Commercials, google, Integrated Marketing, Marketing, Social Media, strategy, Super Bowl, Technology, voice marketing
4 Comments
Why I’m Not Watching the Super Bowl, The NFL’s Big Problem
The groundhog has seen his shadow, chips and beer are on sale, and there’s nary a car on the road; it must be Super Bowl Sunday! In a world where I have been historically found at a friend’s house, enjoying … Continue reading
About-Face: Time to rethink your Facebook marketing strategy
Recently, Facebook’s CEO announced platform changes that will reduce News Feed content from businesses, brands and media to better connect users with friends and family. According to Zuckerberg, Facebook is focused on improving the experience by “helping users find relevant … Continue reading
From Natural Disaster Recovery to Supporting Local Small Business: 2018 Super Bowl Ads are here!
Image retrieved https://okdiario.com/img/2018/01/22/super-bowl-interior.jpg Calling all football fans and marketing creatives alike. As preparations are underway for the big game this Sunday between the New England Patriots and the Philadelphia Eagles, Super Bowl fans everywhere will have plenty to look forward … Continue reading
Leave ’em Laughing
Most of us have heard the phrase “Laughter is the best medicine,” and there’s some truth behind the saying … even if a good orthopedic surgeon does come in handy every so often. But humor can also be used to … Continue reading
Posted in Uncategorized
Tagged Brand, chamber of commerce, Chattanooga, humor, Integrated Marketing, Internet, Marketing, perfect, Social Media, video
9 Comments
FX Researches Horror Fans to Create Season 6 Campaign
I love how the MCM program at USC integrates to produce a multi-dimensional learning experience. I am currently in CMGT 510 studying campaigns and how they are structured to persuade and influence consumers. In my campaign review paper, I talk about … Continue reading
Posted in Uncategorized
Tagged American Horror Story, campaign, Consumer research, FX, Marketing, marketing research, research, television
5 Comments